love sweet love

in a gorgeous bubblegum pink, perfect for V-Day and aaaall Spring long!

super soft and cozy mock neck sleeveless sweater that's SUCH a wardrobe staple! Looks great alone or layered under your favorite blazers and jackets. I'm wearing a size medium here. RUNS TTS if not full. SO SOFT, i've got to add this one to my wardrobe!

50% viscose • 28% polyester • 22% nylon 

24-inches long with 8-strands of cotton roping. Easy ball-n-eye closure.

Exclusive 242South Design.

Our highly fragrant shower steamers are a great addition to your shower routine! Our Seaberry Shower Steamers create a soothing and relaxing experience, creating a spa-like atmosphere in your shower! Simply place a shower steamer on the floor of your shower and let the steam transform your daily shower experience into a luxurious oasis!

Each box contains 4 individual shower steamers weighing 3oz each. Seaberry is a blend of ripe wild berries, juicy summer plums, and notes of warm vanilla. This summery scent is a year-round favorite that perfectly blends the natural fruity sweetness with the soothing scent of vanilla and light floral base notes.

Top notes: Raspberry, Orange, Plum Base notes: Strawberry, Musk, Vanilla

This fragrant blend of magnolia blossoms and sweet peonies embodies the beauty of spring in the South. A bold floral fragrance, this popular scent will transport you to idyllic days along the southern coast with every use. Our bath bombs make great gifts! This scent is lovely for Valentine's Day, spring, and Mother's Day!

Top: Magnolia Blossoms, Sun Kissed Peony, Green Leaves

Base: Sweet Balsam, Rosewood, Water Lily

Handmade in historic Charleston, SC, with baking soda, citric acid, epsom salts, olive, and soybean oil, each Old Whaling Co. 8oz bath bomb will leave your skin feeling moisturized and lightly scented. Our handcrafted bath bomb's soothing fizz and sea-inspired fragrance are perfect for a relaxing soak, rejuvenating the senses and cleansing the skin. 

she's baaaaaack! The lightweight, slinky soft {dramatic!} peter pan collar with scallop detail , button + bow detail and balloon sleeves. You may remember this one in red, chocolate brown and even forest green back in the Fall! They absolutely FLEW out and were everyone's favorite - so don't miss this gorgeous light pink that's oh so perfect for. VDay or ANY DAY this Spring! 

RUNS TTS // I'm actually wearing the SMALL in my pics because it's definitely a flowy style, but I'd likely snag a medium for myself (my normal size) so the sleeves aren't as short. 

SMALL = 0,2,4

MEDIUM = 4,6,8

LARGE = 8,10,12

100% POLYESTER with 100% COTTON lining at the top interior

So what's a barrel TWIST? Well it's not as exaggerated of a "barrel" fit as a true barrel style would be, it's a bit more relaxed - think in between a true "barrel" and a cropped wide leg if you will! 

The same stunning light pink fabric that flew out a few weeks ago in the Micro Patch Pocket (coming back later in April) and it's so perfect for Valentine's Day, bright Spring days and so much more! 

Made from high-quality non-stretch denim, they offer a structured feel that enhances your shape and gives you all-day comfort. The distinctive twist detail adds a fun and unique touch, making these jeans a standout choice for any outfit.

*THEY DO RUN FULL and I  recommend sizing down one size. Trust me. All of our barrel jeans have had a more relaxed full fit! I 'm usually a size 29 (height 5'4) and am wearing a size 28 with plenty of room in these pics. Size down or stop by the store to try! 

Details - Rise 12 ; Inseam 27 - 100% Cotton - Made in USA - Model is wearing a size 26 - Machine wash cold, lay flat to dry recommended

calling all MAMAS! New mamas, seasoned mamas, and all in between. The most adorable "sand" sweatshirt with mama + bow pink thread you can wear all Winter long and makes a great Valentine's / Mother's Day gift if you're thinking ahead. 

cozy comfy GILDEN sweatshirt brand

Seaberry is a blend of ripe wild berries, juicy summer plums, and notes of warm vanilla. This summery scent is a year-round favorite that perfectly blends the natural fruity sweetness with the soothing scent of vanilla and light floral base notes. A great gift for Valentine's Day!

Top notes: Raspberry, Orange, Plum Base notes: Strawberry, Musk, Vanilla Our decadent, creamy body butter is a perfect moisturizer for after shower, shaving, sun, or as needed! It soaks in quickly and will leave your skin soft and smooth.

Our star ingredients of shea butter, organic sunflower oil, and organic aloe vera are nourishing and great for all types of skin. Our body butter is thicker than traditional lotion and extra moisturizing!

This generous 8oz body butter jar is perfect for bathrooms and bedside tables! Also available in a 2oz travel size that’s perfect for pockets, planes, and purses.

NO: mineral oil, parabens, sulfates, phthalates or color.

Seaberry is a blend of ripe wild berries, juicy summer plums, and notes of warm vanilla. This summery scent is a year-round favorite that perfectly blends the natural fruity sweetness with the soothing scent of vanilla and light floral base notes. A great gift for Valentine's Day!

Top notes: Raspberry, Orange, Plum Base notes: Strawberry, Musk, Vanilla Our decadent, creamy body butter is a perfect moisturizer for after shower, shaving, sun, or as needed! It soaks in quickly and will leave your skin soft and smooth.

Our star ingredients of shea butter, organic sunflower oil, and organic aloe vera are nourishing and great for all types of skin. Our body butter is thicker than traditional lotion and extra moisturizing!

This generous 8oz body butter jar is perfect for bathrooms and bedside tables! Also available in a 2oz travel size that’s perfect for pockets, planes, and purses.

NO: mineral oil, parabens, sulfates, phthalates or color.

An ode to my favorite city (ok, besides my beloved Greenwood) that I LOVE oh so much! 

Adorable pink screenprint on a beautiful sand color sweatshirt

GILDAN brand sweatshirt // MADE IN THE USA

you loved our gingham bow jacket and now it's back for Valentine's Day + Spring in this gorgeous dainty pink floral that's oh so chic with your regular denim now and white denim later...

SMALL = 0,2,4

MEDIUM = 4,6,8

LARGE = 8,10,12

slight padding, not too heavy weight at all but enough to keep you warm here in the South as we transition into Spring (its perfect!) 

90% POLYESTER // 10% LINEN 

Step into the spotlight in this hot pink faux leather dress that screams VALENTINE fun!

Nope, no drab boring Winter wardrobes here. This sleek, structured faux leather fabric creates a bold silhouette perfect for making an entrance at parties, nights out, or whenever you want to turn heads. Easy to style with sneakers for casual vibes or heels for glam—this playful piece is your go-to for standing out in the best way possible.

Love with cowboy boots for upcoming concerts and more!

RUNS TTS , Sandi is a size 6-8 and would wear the MEDIUM

* Metal
* Post
* 2 1/4"L

Such a beautiful dainty feminine style with dramatic puff sleeves that are all the rage and give it the oomph we all love and crave. The self tie belt sash bow and puff sleeves really make this one. Oh and that trim!!! 

this one runs a bit snug at the bust, so if in between sizes we do recommend sizing up!

SMALL = 0,2,4

MEDIUM = 4,6,8

LARGE = 8,10,12

100% COTTON

The only necklace for this Spring Season. Spring necks will be cool and comfortable in this showstopper. 24-inches long with 8-strands of cotton roping. Easy ball-n-eye closure. 

Details

This one feels like arriving somewhere unforgettable. Warm spiced cardamon and earthy carrot seed set an inviting tone, softened by supple suede and wrapped in velvet woods. It's intimate yet polished - like a well appointed retreat where the air is calm , the lighting is low and time slows the moment you step inside. 

coconut wax | 90 hour burn time

soft. warm. irresistibly close. Inspired by the TIKTOK viral charm of PHLUR Vanilla Skin perfume - the multidimensional vanilla scent loved across social feeds for its creamy allure and skin like warmth. This candle captures that same intimate energy in candle form. Like silky vanilla wrapped around subtle spice and soft musk, this candle evokes close cozy moments that feel just right

coconut wax | 90 hour burn time

the most adorable BOUJEEEE lightweight heart drop earrings that feature pink, red and are ready to match back with all of your fun VDay outfits!